Dairy travels

First Milk of Scotland has secured a deal to distribute its cheeses in Texas, but it is far from the first to convey its products widely. The recent World Cheese Awards was a veritable United Nations of cheese, and now Coca-Cola has entered the dairy market with its new product, Fairlife. Once you get the world’s largest soft drink company involved, globalisation is getting serious. Especially from a company whose entire ethos is getting its drinks into consumer hands, no matter where they are. It understands chill chains and it gets what it takes to deliver Coca-Cola throughout the world, no matter how remote. I look forward to seeing Fairlife in a drinks cabinet in some obscure place.

Not that it wasn’t global before. Nestlé, Tetra Pak and Unilever have long been global dairy proponents, but in some ways they played a local game, by improving the local dairy supply to the market. Fonterra took the step of putting dairy products on a global trading platform. And now, Mull of Kintyre cheese in Texas. It’s all very exciting, and this cross-pollination is set to continue. Of this I have no doubt.

But hey

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