Cathedral City spreadable range relaunch
Dairy Crest has announced that Cathedral City is launching a new extended range of Spreadable cheeses. Two new variants, Extra Mature and Garlic and Herb, will join the existing Mature flavour.
The range will carry the new Cathedral City pack design, offering increased stand out on shelf.
“We are extremely excited by the launch of a Cathedral City Spreadable range with two new variants. We know that consumers often struggle to find an authentic, delicious tasting spreadable cheese and they have told us that our range delivers on all fronts,” says Will Hemmings, head of cheese marketing at Cathedral City.
“With years of experience in making the nation’s favourite cheddar, Cathedral City Spreadable cheese delivers the same great Cathedral City cheddar taste and quality but in a convenient spread,” he adds.
Spreadable Mature, in its new look, as well as Extra Mature and Garlic and Herb, is available in Morrisons as well as Asda from 25 June.
