Demand for OPO in China’s formula market soars

According to Advanced Lipids, a growing body of scientific research is behind the popularity of OPO in China’s infant formula market.

OPO, also known as SN-2 palmitate, is an ingredient that mimics the fatty acid profile of human milk. Demand for infant formula containing OPO has soared over the past decade. In 2007, there were only five brands containing INFAT, Advanced Lipids’ OPO product. Today there are over 150, Advanced Lipids says.

OPO is particularly sought after in China, which accounts for almost 40% of the retail value of the $48 billion (€38.5bn) global formula market.

Dr Sigalit Zchut, the company’s chief scientist, maintains that INFAT may have a beneficial effect on the length and quality of bones. This is in addition to the product’s other clinically proven benefits, which include: longer sleep duration, reduced crying, and better fat and calcium absorption.

Dr Zchut, says, “Quality is extremely important in China’s formula market where the two biggest factors driving choice of product are nutritional value and safety. Consumers actively seek out formula that contains OPO, which they know offers many benefits that are substantiated by clinical studies.

“The more we have learned about the clinical benefits of OPO, the more demand has risen in China. At Advanced Lipids, we are leading much of the scientific research and innovation contributing to the success of OPO.”

Political and demographic changes are expected to lead to further growth in demand for premium quality formula ingredients in China. The recent relaxation of the country’s single child policy has sparked a mini baby boom, while new regulations have placed greater emphasis on quality.

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