It’s World Milk Day
Today is World Milk Day, one of the two days in the calendar when the globe gets together to celebrate milk, dairy and all its marvels. It’s also special for another reason, it being the 20thanniversary of the day. It was established by the Food and Agriculture Organisation of the United Nations to recognise the importance of milk as a global food, and to celebrate the dairy sector. Each year since, the benefits of milk and dairy products have been actively promoted around the world, including how dairy supports the livelihoods of one billion people, the FAO says.
This year, it’s certainly different. In light of the global pandemic of Covid-19, the FAO is encouraging organisers to host social media campaigns or online events to abide by the policies put in place by the World Health Organisation (WHO) and local governments.
This year, they are hoping to break new records in terms of outreach, participation and promotion for the 20th anniversary of World Milk Day. Social events online are the key feature, as people from around the world join in from their phones, laptops, tablets or desktops.
This year’s overarching theme is the 20th Anniversary of World Milk Day. We are encouraged to talk about the benefits of dairy with regards to health and nutrition, affordability and accessibility, and the sector’s passion and commitment to feeding our communities. Indeed, there’s never been a more important time for dairy and milk, as issues of nutrition and health come to the fore.
The 2020 celebrations started with the Enjoy Dairy Rally 29-31 May, culminating with today’s events.
Share your love for milk and dairy by joining the global social media conversation in 2020.