Coca-Cola India launches Maaza Milky nationwide

Coca-Cola India has launched the dairy-based version of its Maaza mango drink, Maaza Milky Delite, nationwide. The 200ml Tetra Slim Pack is priced at Rs 15 (€0.17) and was introduced in Kolkata via the tagline, “Sharing Not Possible.” Around 3,000 retail outlets in the city were the test market and the product was reformulated so as to not need a cold chain.