Lactose-free milk pilot drives consumptionA checkoff-led pilot in Cincinnati schools that offered lactose-free chocolate milk increased consumption and reached students who weren’t drinking milk because of real or perceived lactose intolerance. Dairy Production, End products
Checkoff partnership introduces hot chocolate milk programme in schoolsA dairy checkoff partnership is putting hot chocolate milk into the hands of students during a pilot with a school foodservice company. End products
Smoothie programme expands following success of pilotThe results of a checkoff-initiated smoothie programme pilot showed increased consumption of milk and yogurt and will be offered to more schools this autumn. Business & trade, End products
Dairy checkoff enters collaboration with Mayo ClinicThe dairy checkoff has entered a five-year collaboration with Mayo Clinic to explore research and consumer outreach efforts to improve public health and advance dairy’s benefits. Business & trade, Dairy science
Taco Bell unveils checkoff supported dairy beverageThe chain extends its existing dairy-based beverage range with the Island Berry Freeze. Business & trade, End products