Bravo!, promoter and distributor of vitamin fortified, flavoured milk drinks, is to introduce Slammers Sport Milk, the first milk-based sports drink, in the US over summer.

Slammers Sport Milk has been developed in response to a growing body of evidence suggesting milk can play an important role in post-exercise recovery and rehydration when used as a Replenishment Delivery System.
The drink supposedly has the same rehydration capabilities as the leading sports drinks but will allow cells to rebuild themselves by increasing the absorption of the protein naturally found in milk. It also contains CoQ-10 and a vitamin B complex and come in 14 ounce bottles in the flavours chocolate, vanilla and tangerine-orange.