Ehrmann to launch RTD coffees with Glow25 in Germany

Credit: Ehrmann/Glow25
Ehrmann has partnered with Glow25 for the launch of Glow To Go Coffee in Caramel & Caffé Latte flavours, set for 3 August. The ready-to-drink coffee with added collagen will be available in food retail (including REWE, Edeka, Kaufland) drugstores (such as Budni and Müller) and Amazon on the Glow25 online shop at glow25.de.
Glow25 is one of the fastest-growing brands in the ingestible beauty sector and, according to NIQ Retail Panel, number one by revenue in the skin, hair and nails category in Germany, the companies say. It reaches over 2.5 million customers, has strong direct sales expertise and a strong focus on digital customer acquisition and retention. Ehrmann is one of the largest dairy groups in Europe, with over 100 years of product experience, around €1.2 billion in sales (2025) and broad distribution in German-speaking food retailing.




