Latest news

Repeat of Arla Middle East sales decline

Posted 10 April, 2008
Share on LinkedIn

Arla Foods says Middle East sales has halved following the re-publication in Denmark of the Mohammed cartoons.

The original publication, featuring the Muslim prophet with a bomb in his turban, caused a wide-spread condemnation in many Muslim countries and caused sales to plummet.
The Swedish-Danish dairy giant has seen sales decline to half of the projected level following February’s re-publication after death threats to the creator of the cartoon.
If the trend continues, Arla would face a sales decline of DKK1.3 billion (

Organisations

Regions

Dairy Industries International