New MD for FrieslandCampina Germany
Dieuwer van Staveren. Image: FrieslandCampina
Dieuwer van Staveren is being appointed managing director for FrieslandCampina in Germany, Austria and Switzerland (DACH) from 1 October.
She joined FrieslandCampina in the Netherlands in 2012 as an account manager and e-commerce specialist. There she has worked in various management positions in recent years, including in sales, most recently as director of sales and trade marketing since June 2020.
FrieslandCampina Germany in Düsseldorf will in future concentrate on the marketing and distribution of its international brands Valess and Chocomel, its cheese brands (including Frico and Holland Master) and the private labels produced by FrieslandCampina abroad (such as cheese and spray cream). Large parts of the professional business with the core brand Debic remain unchanged.