Heinz gets cheesy with Cathedral City

Thinking of innovative new ways to keep the beans category lively, Heinz UK has partnered with Saputo UK‘s Cathedral City brand to introduce Heinz Beanz Cheesy, which launched on its online platform, Heinz to Home on 14 February, and in Tesco stores as 21 February. The 390g cans containing eight per cent Extra Mature Cheddar and a small amount of cheese powder. They retail for £1.80.

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