UK ice cream farm creates online presence

Independent ice cream farm Backford Belles is celebrating substantial business growth after taking its business online with the help of Reaseheath College.

Launched in 2009, Backford Belles uses Jersey milk as the main ingredient for its homemade ice cream which is available in a range of unique flavours, including; whiskey and ginger, Turkish delight and chocolate orange.

Mark Littler, the owner of Backford Belles, recently completed a digital marketing workshop with Cheshire-based Reaseheath College to learn how to promote the business online and connect with new customers through social media.

Littler says: “It’s a really exciting time for Backford Belles and we’re very grateful to Reaseheath College for their fantastic support – we’ve learnt a great deal about digital marketing and how to take our business into the online market.”

Janet Nuzum, ERDF business advisor at Reaseheath, comments, “It has been a pleasure to work with the team at Backford Belles and it is wonderful to see them benefit from the advice and support from our SME growth programme team.”