Danisco pushes further into Asia
INTERNATIONAL – Danish flavours firm Danisco has said that it has acquired flavours company Perlarom, as it pushes further into the Southeast Asia flavours market.
Although it is based in Belgium, Perlarom owns a flavour plant in Singapore and has sales offices in China. In a statement, Danisco said that the Singapore plant will provide a foundation for its activities in Asia Pacific.
Commenting on the deal, Danisco’s business manager for Asia Pacific, Steen Loendal, said: “The Singapore facility enhances our ability to deliver our products in a timely manner and meet the demands of the Asia Pacific region.” The Singapore plant specialises in sweet flavours customised to cater to the tastes of the Southeast Asian market. Danisco claims that it is also well located to serve markets throughout Southeast Asia.
Danisco already has a strong hold on the Asian market. In May, the company opened a 2.7 million Euro flavour production and research and development facility in Kunshan, China. Danisco also has Chinese sales offices in Beijing, Shanghai, Hong Kong and Guangzhou. It also has laboratories in Penang, Tokyo and Sydney.

