Rachel’s stays organic

Dairy company Rachel’s has moved quickly to deny reports that their products are no longer organic.

Rachel’s decision to drop the word organic from its logo, lead some reports to suggest that their products would no longer be made with organic milk.
But the company has insisted that all dairy products will continue to be made with organic milk which is sourced from accredited organic farms in Britain.
Rachel’s, which is Britain’s first certified organic dairy, has refreshed the logo following consumer brand research.
The simplified logo will now simply feature the word Rachel’s, although the word organic will be on the packaging.
It will be phased in gradually on Rachel’s packaging over the next few months.