Flexibility key to success, says new report

The dairy industry’s medium to long-term outlook remains robust, according to a new Rabobank report.

However, it goes on to say that in order to maximise their participation, global dairy players should be willing to shift policy and strategy. It also urged supply chain players, including farmers, dairy processors, traders and end users, to reconsider their current strategies.
Although the global dairy demand is likely to remain below trend level through the first half of 2009 in the face of anticipated weak economic conditions, a turnaround could be on the cards, says the report’s co-author, Tim Hunt.