European forum launches milk promotion campaign

The European Milk Forum (EMF), a pan-European, nonprofit organisation, has developed a new campaign to be run at EU level until November 2014. “Milk, Nutritious by Nature” will set up a dialogue in the scientific and wider community about the benefits of milk. “The campaign will significantly raise awareness amongst European and national level stakeholders about the importance of helping people choose natural nutritious foods such as milk and dairy as part of a healthy, balanced diet,” notes Laurent Damiens, chairman of the EMF.

It will include the website, www.milknutritiousbynature.eu, along with conferences and symposia.