Loseley ice cream factory closes and auctions equipment

Equipment from the former Loseley Dairy Ice Cream factory in Cwnbran, Wales, UK will be sold at public auction by Rabin Worldwide, an industrial auction house. This comes after Loseley’s stock, intellectual property rights and brands were purchased by Beechdean Farmhouse Dairy Ice Cream Company in May.

Loseley Dairy Ice Cream Ltd. is a former luxury ice cream brand in the UK that encountered financial problems and ultimately had to sell. In April of this year, Loseley handed over the business to the administration company Portland Business & Financial Solutions as a result of facing strong competition in their industry and increased costs of raw materials.

Loseley invested over EUR10 million in the 80,000 square foot plant, which was built in 2004. The factory houses state of the art production lines and fully automated processing equipment. This plant was built primarily to produce ice cream. However, confectionery production equipment, storage tanks and packaging equipment are all included in this auction.

On 14 July 2011, Rabin Worldwide and its partners Indassol and CRG, will conduct a public auction of the equipment at the Hilton Newport Hotel in Newport, South Wales.