Alan Vickers of IMES describes the Consumer Proximity Curve, a tool he says can improve understanding of the modern food market

These days, everybody wants to ride upward curves as rapidly as possible, and it is rare to find one going in a downward direction.
However, I would like to share with you a descending curve I call the Consumer Proximity Curve. Over the years it has often helped me to understand what is going on in international food markets and, more importantly, appreciate what might happen next. The curve is illustrated by the graph shown right.

Proximity of power
You might ask what is meant on the graph by