Tom Parker Creamery launches Bedtime Milk
Credit: Tom Parker Creamery
In a category first, Tom Parker Creamery has launched bedtime milk, a functional whole milk drink infused with natural botanicals to promote relaxation and improve sleep quality. Suitable for everyone – from children over 36 months; older consumers looking to improve their sleep; to the health-conscious, seeking out products that support holistic health and wellness.
For generations, warm milk has been a trusted bedtime remedy. Now Tom Parker Creamery’s bedtime milk takes this tradition one step further by incorporating chamomile, lavender, valerian root, and magnolia — botanicals renowned for their calming and sleep-enhancing properties. Bedtime Milk, 500ml, £1.50 will be available from Ocado with a launch offer of two for £2.40, alongside Tom Parker Creamery vitamin enriched whole milk.
Rob Yates, CEO of Tom Parker Creamery commented “The launch of Bedtime Milk comes at a time when functional dairy drinks are outperforming the broader beverage category. Consumers are becoming more health-conscious, with a focus on longevity, weight management, illness prevention, and vitality—all of which are impacted by sleep quality.
“With an increasing interest in botanicals and functional ingredients, bedtime milk is set to become a staple in consumers’ nightly routines, aligning with the broader trend of health-enhancing dairy products.
“It’s the next natural extension to our functional milk products and will join our vitamin enriched whole milk, which is flying off supermarket shelves and receiving fantastic feedback from health-conscious consumers.”
Tom Parker Creamery’s Bedtime Milk is available in Ocado from mid-March and from ambient and chilled speciality food distributor Cress Co https://www.thecressco.co.uk/
