Reiser UK appoints James Couldwell as new MD

Reiser UK has appointed James Couldwell as its new managing director. James joins Reiser UK with extensive leadership experience in the packaging machinery sector. Before this role, he served as managing director of ULMA Packaging UK, where he led strategic growth initiatives, strengthened market presence, and championed customer-focused service excellence. His appointment at Reiser UK marks the next chapter in his leadership journey in the processing and packaging equipment market.

“Reiser UK’s commitment to delivering smarter, more efficient and reliable solutions aligns perfectly with my career focus on supporting customers through innovation and practical application,” said Couldwell. “I’m excited to work with the talented Reiser team to build on the company’s strong legacy and drive sustainable growth for our customers and partners, while staying closely connected to customers and their day-to-day challenges.”

In his new role at Reiser UK, James will oversee all aspects of business growth, customer engagement and operational excellence. He will work closely with customers, suppliers and internal teams to continue delivering high-performance solutions that meet the evolving needs of food and packaging professionals.

“We are delighted to welcome James as managing director,” said Steve Todd, Reiser’s president. “His proven leadership, industry insight and strategic mindset will strengthen our position in the market and advance our mission to deliver exceptional value to our customers.”