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Valpak debuts its Global Data Insights platform

Posted 13 April, 2026
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Credit: Valpak by Reconomy

Due to rapidly changing packaging regulations, Valpak by Reconomy has developed a platform for users to centralise all packaging, component and supplier data in one system. It can model global pEPR compliance costs, assess recyclability and identify redesign opportunities in preparation for modulated fees. Businesses can create live reports on recycled content, plastic usage, source certification, as well as mapping packaging decisions directly to ESG commitments, according to the company.

Phillip Crum, director of data insights at Valpak, said, “Modern compliance is not just about submitting accurate data; the real benefits lie in putting the data to work, to reduce costs and drive change. Managing compliance across borders calls for a new level of visibility and instant analysis. Valpak customers are using the platform to identify improvement opportunities and model design changes or, equally, to pinpoint data gaps and engage with suppliers to meet avoid penalties. “Global EPR regulations are evolving rapidly. Seven US states have already passed bills for pEPR (Extended Producer Responsibility for Packaging), while the new Packaging and Packaging Waste Regulation (PPWR) is bringing much more complex demands and diverse challenges for obligated businesses in the EU. Valpak customers are looking for solutions – for example, with the arrival of PPWR, we have seen enquiries rise by over 40 per cent in just eight months. This trend is showing no sign of abating.”

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