UK-based North Downs Dairy has unveiled a new packaging redesign across its entire range as part of a new programme of marketing activity.

From the end of June, on all 200g and 400g packs the gothic writing will disappear and change to a more rounded, contemporary typeface. A calcium benefit logo has also been added to all packs and a PDO logo, to confirm authenticity has been added to all farmhouse products. As well as clearer branding featured in a two-tone matte and high gloss finish there is also a new