FrieslandCampina Ingredients opens a new protein application centre in New Jersey

FrieslandCampina Ingredients, a proteins and prebiotics company, has opened a new state-of-the-art application centre in New Jersey, US, to accelerate regional product innovation. The opening is part of the company’s broader strategy to strengthen its global application capabilities through a network of five new regional centres worldwide, including a new application centre in Singapore, which opened last year. Located within its North America sales office, this newest application centre is an extension of FrieslandCampina’s Global Innovation Center in Wageningen, Netherlands, which serves as the company’s central hub for research and innovation.

Demand for high-protein products continues to grow across North America; 40% of U.S. consumers say high-protein claims are a key purchase driver when dining out or buying groceries. This trend is mirrored in consumers’ daily habits, with eight in 10 Americans prioritising protein during at least one meal or snack break, daily. As expectations rise, demand is growing for products that deliver protein.

FrieslandCampina Ingredients’ New Jersey application facility enables on-site product refinement, with hands-on development and troubleshooting that streamline development timelines, reduce trial-and-error and accelerate time to market.

Key equipment, including a homogeniser and food-grade autoclave, support the creation and testing of stable, high-quality formulations under real-world processing conditions. Combined with enhanced analytical tools, innovators can assess product performance with greater precision, ensuring that what works in the application centre translates into success on shelves.

Auke Zeilstra, regional sales director of FrieslandCampina Ingredients North America notes, “With our enhanced innovation capabilities, we’ve now got the ability to work even closer with customers to solve formulation challenges and bring products to life, faster. This investment — coupled with recent acquisitions in the region — strengthens both our on-the-ground application support and ingredient supply capabilities. With this, we can respond even more quickly to evolving consumer trends, helping customers turn ideas into products that are ready to succeed.”