Elopak in Caribbean joint venture

Posted 9 November, 2007
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Elopak has launched ‘Elopak Caribe’, a joint venture with the carton production company Impresora del Yaque of Santiago in the Dominican Republic.

Until the end of August 2007 Impresora was the only local competitor with a 55% market share. “The Caribbean is a major market for the gable top mainly due to US influence. As such the gable top is seen by the consumer to represent quality and fresh produce. In Elopak we see a common vision and we can use our platform in the Dominican Republic to directly service other markets including Jamaica and Puerto Rico,” says Manuel Jose Cabral of Impresora.

Elopak’s executive vice president Americas Jorg Thiels says, “In an ever-increasing competitive environment, Impresora’s geographical location and industrial excellence combined with Elopak’s technological innovations gives us a strong position in this market.”