Valio sees value in little bottles
FINLAND – This month Valio is set to launch three new daily dose, or ‘little bottle’, drinks in Finland.
All of the drinks are designed to provide the recommended daily amount of active ingredients, will be sold on 100ml bottles.
This month will see the launch of the Evolus and Benecol drinks. A Gefilus drink will be launched later in the spring.
The Evolus drink contains bioactive peptides that can help to control blood pressure. It is also fortified with vitamin B and a seaweed-derived calcium. Benecol uses plant sterols to lower cholesterol and the drink also contains added vitamin B.
Gefilus products contain the well-researched Lactobacillus LGG bacteria. This reduces the risk of intestinal infections and enhances the body’s resistance.

