Emmi buys half of Mexican cheese importer

Posted 3 January, 2014
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Emmi is buying a 50% stake in Mexideli 2000 Holding, which is headquartered in Mexico City. The company is Mexico’s leading importer of speciality cheeses. With the stake in Mexideli,  Emmi is strengthening its position in a growing market and increasing the potential for exporting Emmi products to Mexico. This gives the company a second strong base in Latin America alongside Chile.

Emmi’s CEO Urs Riedener comments: “Mexideli is a healthy and profitable company that has already been distributing Emmi products successfully for many years. Its leading position strengthens our opportunities in Mexico, a country that imports a lot of its cheese. The Emmi products set to benefit are its Swiss export cheese varieties, Swiss fondue, cheeses manufactured locally abroad and the desserts of the Italian producer A-27.

Mexideli is an established company with an infrastructure spread across six locations in Mexico. It is Mexico’s leading importer of speciality cheeses and also distributes speciality fresh products such as desserts, including those of the Emmi Group company A-27.  It has performed extremely well over the past few years, recording double-digit growth. The company offers the imported products to supermarkets with affluent consumers. The second, albeit smaller, pillar of its business is the food service sector, with a Mexideli subsidiary being the market leader in Cancún. Mexideli employs 250 people.

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