Saputo Dairy UK has announced the launch of a new creative campaign for its market leading spread, Clover, building on the success of the brand’s 2020 ‘Spread the Love’ campaign.
The first dairy TV advert in 20 years has been aired this week, as part of the £1 million joint-funded dairy marketing campaign Milk Your Moments.
Graham’s The Family Dairy has announced its support for SAMH (Scottish Association for Mental Health) and Mind as part of #MyGrahamsMoments for the wider £1 million joint funded Dairy UK marketing campaign to champion dairy.
British consumers are being invited to throw their support behind the country’s farmers in the biggest online agricultural event.
Saputo Dairy UK has announced that its Country Life British butter partnership activity with English Heritage and the Welsh historic environment service, Cadw, has been renewed for a second year.
#MilkYourMoments encourages people to share their special moments of personal connection through their love of milk and great tasting dairy products, particularly in these challenging times.
The UK dairy sector in partnership with government has announced a new joint-funded campaign to highlight the importance of ‘human connections’ during the current coronavirus crisis.
The campaign will reach up to a billion people worldwide, raising awareness and changing behaviour, to make sure people are regularly washing their hands with soap and disinfecting surfaces.
The International Dairy Foods Association (IDFA) is launching a social media campaign titled #ESSENTIAL in order to take a moment to recognise and honour workers throughout the dairy value chain during these challenging times.